National Clearinghouse for Alcohol and Drug Information Materials
An important part of our work for the Substance Abuse and Mental Health Services Administration's National Clearinghouse for Alcohol and Drug Information consists of developing materials on substance abuse research, prevention, and treatment. Macro is responsible for writing, editing, designing, and producing periodicals, catalogs, news releases, reports, brochures, and special publications. Many are designed for low-literacy audiences, and others are prepared in Spanish as well as English. These materials are distributed via the World Wide Web as well as through orders to Macro's clearinghouses.

The Navy's Child Development Home (CDH) Communications Plan
For the Navy's CDH, Macro researched and developed a communications plan to identify the strengths and weaknesses of the program and to help CDH achieve its business goals. As part of this plan, Macro developed a comprehensive package of marketing materials. We assisted in the development of their new logo, which we used to create letterhead, calling cards, and note cards to reinforce CDH's new identity. In addition, Macro developed concepts and wrote and designed a wide range of materials to promote the Provider Appreciation Day celebration and awards ceremony, including advertising, invitations, posters, banners, T-shirts, tote bags, and other specialty items.